Akansha also specializes in crafting people-first content for SaaS brands across e-commerce and digital marketing. With over 3.5 years of experience working with agencies and startups, Akansha has successfully built resource libraries from scratch and helped content rank at the top of search results, including multiple pieces that have been featured in Google's top three positions and as featured snippets, by combining SEO strategy with data-backed storytelling.
She has helped multiple martech platforms attract and convert e-commerce leads through well-researched, engaging content that not only drives results but also delivers value to their audiences. Her work has contributed to scaling lead generation for brands in skincare, edtech, and DTC healthcare, giving her a broad perspective on how e-commerce businesses can solve retention challenges.
Akansha's diverse background allows her to simplify complex products into layered, accessible content that speaks to real business needs with insights that Shopify brands can easily apply. She believes that everything, whether a product, a cultural moment, or a fleeting thought, is worthy of having its story told.Thank you!
