Stripe payments moved to backend + Few changes in steps to manually onboard merchants to SMS

• This marks the integration of stripe payment processing for shopify merchants within Pushowl app
• This enables us to collect payment upfront for SMS customers
• Once merchant start paying via stripe they will always pay via stripe for future plans as well
• With this change
  • Instead of creating stripe payment links, owly upgradelinks shall be used for subscribing merchants to new plans
  • SMS applications gets enabled automatically upon running sms_enabled owly command
• Now instead of creating stripe payment links manually, upgradelink owly command shall be used
  • Shopify subscription gets cancelled automatically once merchant makes payment for stripe subscription

Launched Double opt-in for email

• merchants can now enable double opt-in
• this means customers who subscribe will get a confirmation email
• customers have to click on the email confirmation for them to become a subscriber
  • if they don't click on email confirmation, they don't get created as a subscriber for our merchants

What does this mean for merchants?

• clean subscriber lists with high-intent customers
• better email deliverability, low bounce rate
• [risk] might mean slower list growth

Who did we release to?

• all merchants
• DOI will only be shown to merchants who have email enabled

Tracking

• we will be appending this dashboard with tracking for # of merchants who have enabled DOI — will be up by tomorrow
• there are more improvements we are making for tracking, will post all updates here

About the Feature:

‍A merchant reached out to us regarding this specific request. We have added a new feature to the Pushowl Dashboard under the Price Drop Configuration Page (feature flagged). Current flow of price drop requires the subscriber to press the "Alert Me" button from the widget to subscribe for price drop. Now, if the merchant enables the feature through the pushowl dashboard, the subscriber gets automatically subscribed to the product's price drop whenever they view a product (not just one!).